This week's reflection is dedicated to Rachel, a friend who encouraged me to be great. Rachel, who I worked with in Audience Services took her last calls in the office today. Good luck in your new endeavors Rachel. We will miss you!

This week’s reflection is dedicated to Rachel, a friend who encouraged me to be great. Rachel, who I worked with in Audience Services took her last calls in the office today. Good luck in your new endeavors Rachel. We will miss you!

Inspiration and ideas come into our lives in various forms. Experiences, conversations, and the media in our lives can all act as guides to refreshing thoughts. I believe in the concept of recycling, but at times we need to be willing for the trial and error approach.

After conversing with many colleagues and mentors, I found empowerment with announcing concepts running through my mind. At first I found myself afraid of bad ideas, but once I spoke up I realized my ideas were not so horrible.

 

Talking Wisconsin Life

B-Anderson-WiLifeLast Monday, I sat down with Erika Janik, producer of Wisconsin Life to discuss possible involvement in the program, recording a segment of my own. Of course Janik was interested in my participation, but was I? Honestly, I hate listening to the sound of my own voice, let alone allowing thousands of listeners to tune in or listen online, but if I said no, I’d be depriving myself an opportunity for a platform. Janik and I discussed ideas for pieces, whether I should use the medium of spoken work or write a narrative. In the end, I expressed that spoken word would be the medium for performing my words I am most comfortable with and I have already began writing the piece. I don’t want to give too much away, but I hope to share it online soon.

 

Discovering The Ideas Network

B-Anderson-RecordingB-Anderson-OnAirFor the first time in my entire fellowship, I actually contributed an idea for The Ideas Network and the producers liked it. Usually in the course of the meetings I’ve shadowed I follow the conversation attentively and when the hosts or producers of a particular show ask if I have an idea I sit in awkward silence. “Not to put you on the spot or anything,” they would say. I had nothing to say. This summer I wanted to make a contribution. Instead of entering a meeting without one thought, I’d read the news in the morning. I found out news and events I paid attention to mattered. B-Anderson-YGBMemorialFor example, Matthew Braunginn, a Facebook friend, invited me to an event hosted by Young, Gifted, and Black. Producers of Central Time crafted that idea into the 4:00 p.m. segment this past Monday. Needless to say, there was no reason for me to be afraid of my own ideas.

http://www.wpr.org/young-gifted-and-black-marks-4-months-tony-robinson-was-killed

 

Writing On-Air Promos

I have never thought about marketing or writing promotions in my life, but why not give it a try? After meeting with Jeffery Potter, the Marketing Director and Judith Heise Kovalic, the Marketing Manager, I was encourage to try to write 30-Second promos for community events, by 30 seconds, I mean 24 seconds or under. Did I succeed? Not yet. The first draft of promos I wrote for Madison’s Central Park Sessions and Four Seasons Theatre were not a hit, but with the direction of Potter they’ll get there. Creativity and inspiration play a huge part in promotions. In a world, where we are bombarded by advertising it is difficult to get someone to tune in. I might not have mastered the art of writing on-air promotions quite yet, but I am trying.

Never be afraid to accept new tasks. Learning comes from failing and trying again. Who knows? You might succeed at the first try, but I know from this point forward I’ll have the confidence to attempt new projects. I only have two weeks of my summer internship left, so maybe I will accomplish something great.

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